Thinking in public.

Writing with consequences

What follows is a curated selection of journalism, essays, and commentary written for people who shape media, advertising, and power — and who are prepared to be challenged by it.

To regularly follow my writing:

Journalism

Columns, features, and investigations published with editorial oversight — often where commercial incentives, institutional behaviour, and public narratives collide.

This is where I slow things down, interrogate assumptions, and follow the incentives to their logical end.

Essays & Commentary

Opinion, sharpened by experience rather than outrage.

Longform essays and Substack pieces where I step outside newsroom constraints and think more freely — but not casually.

These pieces tend to:

  • interrogate industry myths

  • connect media to wider social or political consequences

  • test ideas in public before they calcify into “received wisdom”